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Getting Started

  • Introduction

Account Management

  • Hierarchy
  • Users
  • Roles and Permissions
  • Vendor Fees

Campaign Management

  • How to create a campaign
  • Presets

Line item

  • Create Line Item
  • Line Item: General Tab
  • Targeting
  • Creative Association
  • Modifiers
  • Summary
  • Analytics
  • Activity Log
  • Duplicate
  • Delete
  • In-Line Edit
  • Bulk Edit
  • Quick Stats
  • BidStream Filters
  • Bulk Edit Targeting
  • Targeting Presets
  • Time Targeting (Day Parting)
  • Bid Modifier
  • Delivery Modifier
  • Pacing
  • Bidding Strategies
  • Bid Shading
  • Experiments
  • Deals
  • Bid Decision Flow
  • Troubleshooting Steps
  • Real Time Bidding Stats
  • Frequency Caps
  • Viewability Partners

Creatives

  • Overview
  • Creative Bulk Upload
  • HTML5 Creatives
  • Macros

Conversion

  • Creating an Event Tag
  • Conversion and Attribution Methodology
  • Postback Handling for Conversions

Alerts

  • Alerts

Enforcer

  • Introduction

Reporting

  • Report builder Overview
  • Report metrics and dimensions
  • Pacing Report
  • Reach and Frequency Measure in Report Builder

Log-Level Data

  • Overview
  • Attributed Conversion Logs Schema
  • Attributed IP Conversion Logs Schema
  • Auction Logs Schema
  • Bid Logs Schema
  • Conversion Logs Schema
  • Segment Logs Schema
  • Win Logs Schema
  • Loss Logs Schema

API

  • Line Item V2 API

Advertising Policies

  • Ad Quality
  • US Political Advertising

On this page

Summary

The Summary tab displays the essential settings, associated creatives, and status of the line item. If you wish to change a setting, creative or enable the line item, you can click that element and be directed back to its page.

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