Create Line Item

Overview

A Line Item is the workhorse of the Buzz system. It corresponds to a given buying activity, usually defined by a set of targeting criteria.

Create Line Item

To create a new line item:

1. Click New Line Item on the Line Items page or go to the universal Create button and select Line Item from the drop down. You will see a modal asking for required fields information:
2. Enter the required fields (marked with red asterisk) information:
   • Advertiser and Campaign associated with your line item.
   • Line Item Name and Type; Banner, Video, or Native. Note: This cannot be changed once chosen.
3. Once you have entered all the required fields information, you can select Create & Continue if you would like to complete the set up for that specific line item. However, if you wish to complete the line item later, you can Create & Close to finish later. Additionally, if you select Create & Start Another, you can save the initial line item and begin creating a new one.